Login       My Wishlist
  My Cart
$0.00 / 0 items
 
Spring Brook Audio
The Best Audio Books on the Web
International Access
Global Shipping Options Available
Home   Our Catalog   Business & Money   Management & Leadership   Strategy & Competition

Digital Disruption: Unleashing the Next Wave of Innovation


Free Shipping Included! Digital Disruption: Unleashing the Next Wave of Innovation by Brilliance Audio at Spring Brook Audio. Hurry! Limited time offer. Offer valid only while supplies last. The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready? You always knew digital was going to


Product Description

The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready?

You always knew digital was going to change things, but you didn’t realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve.

James McQuivey of Forrester Research has been teaching people how to do this for over a decade. He’s gone into the biggest companies, even in traditional industries like insurance and consumer packaged goods, and changed the way they think about innovation. Now he’s sharing his approach with you.

McQuivey will show you how Dr. Hugh Reinhoff of Ferrokin BioSciences disrupted the pharmaceutical industry, streamlining connections with doctors and regulators to bring molecules to market far faster—and then sold out for $100 million. How Charles Teague and his team of four people created Lose It!, a weight loss application that millions have adopted, achieving rapid success and undermining titans like Weight Watchers and Jenny Craig in the process.

Regardless of your background and industry, you can learn how to be a digital disruptor too. First, adopt the right mindset: Take risks, invest as cheaply as possible, and build on existing platforms to find the fastest path to solving a customer’s problem.

Second, seek the “adjacent possible”—the space just next to yours where new technology creates opportunity. That’s how Benjamin Rubin and Paolo DePetrillo of Zeo created a $100 sleep monitor that does much of what you’d get from a $3,000 sleep lab visit.

Finally, disrupt yourself. Use these tools to make parts of your business obsolete before your competitors do. That’s what Tim FitzRandolph did at Disney, creating a game that shot to the top of the app store charts.

With the tools in this book you can assess your readiness, learn the disruptive mindset, and innovate rapidly, starting right within your own business.

Additional Information

Manufacturer:Brilliance Audio
Publisher:Brilliance Audio
Studio:Brilliance Audio
EAN:9781469292885
Item Weight:0.75 pounds
Item Size:1 x 6.5 x 6.5 inches
Package Weight:0.5 pounds
Package Size:6.2 x 1 x 1 inches

Digital Disruption: Unleashing the Next Wave of Innovation by Brilliance Audio

Buy Now:
Digital Disruption: Unleashing the Next Wave of Innovation

Brand: Brilliance Audio
4.6 out of 5 stars with 192 reviews
Condition: New
Lead Time: 1 - 2 Business Days
Availability: In Stock
$69.97


Quantity:  

 


 


Have questions about this item, or would like to inquire about a custom or bulk order?


If you have any questions about this product by Brilliance Audio, contact us by completing and submitting the form below. If you are looking for a specif part number, please include it with your message.

First Name:
Last Name:
Email Address:
Your Message:

Scroll to Top


Privacy Policy / Terms of Service / Accessibility Statement
© 2019 - springbrookaudio.com. All Rights Reserved.