Everyone's a Critic: Winning Customers in a Review-Driven World
Everyone's a Critic: Winning Customers in a Review-Driven World by Gildan Media, LLC at Spring Brook Audio. Hurry! Limited time offer. Offer valid only while supplies last. How businesses can harness the power of online consumer reviews. More than seventy percent of consumers now consult online reviews before making purchases, and they take those picks and pans very seriously. A disgruntled but ignorant customer on Yelp
Product Description & Reviews
How businesses can harness the power of online consumer reviews. More than seventy percent of consumers now consult online reviews before making purchases, and they take those picks and pans very seriously. A disgruntled but ignorant customer on Yelp might have more clout than any expert guidebook, magazine article, or newspaper critic. No wonder many businesses feel terrified by the review-driven marketplace. But some savvy businesses have figured out how to navigate - and even profit from - the new world of ubiquitous customer reviews. Bill Tancer takes listeners on a fascinating journey inside that world, revealing how sites like Yelp, TripAdvisor, and many others are changing the way we interact. Listeners learn, for instance, why one Los Angeles barber decided to advertise his one-star Yelp reviews; what's behind the highest-rated locksmith service in New York City; and how one scrappy hotel figured out how to become the highest rated in London. Tancer's fascinating stories and data-driven research show how online reviews can be a huge help to business owners, once they learn how to leverage them.
Features & Highlights
|Manufacturer:||Gildan Media, LLC|
|Publisher:||Gildan Media, LLC|
|Studio:||Gildan Media, LLC|
Have questions about this item, or would like to inquire about a custom or bulk order?
If you have any questions about this product, contact us by completing and submitting the form below. If you are looking for a specif part number, please include it with your message.
Related Best Sellers
By Tantor Audio
ean: 9781400106172, isbn: 1400106176,
The bestselling author of What the CEO Wants You to Know teaches you how to rethink sales from the outside in.More than ever, these days, the sales pr...
By Gildan Media, LLC
Loyal customers are the beating heart of every great business. So why do so many companies act like adrenaline junkies, chasing after new customers at...
By Justin Sachs, Motivational Press and Blackstone Audio
ean: 9781504603584, isbn: 1504603583,
[Read by Scott Clem]Customer Loyalty is a collection of all the top real-world tools, strategies, and principles used by today's top brands to increas...
By McGraw-Hill Education on Brilliance Audio
ean: 9781543663716, isbn: 1543663710,
The leader’s guide to building a service powerhouse using the approach that made Mayo Clinic the #1 healthcare system in AmericaMayo Clinic is among...
By HighBridge Audio
ean: 9781681684772, isbn: 1681684772,
As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have ...
By Gildan Media and Blackstone Audio
ean: 9781469090931, isbn: 1469090937,
[Read by Sean Pratt] After listening to Leonardo Inghilleri and Micah Solomon's advice on winning customer loyalty, your bottom line will never have l...
By Gildan Media
ean: 9781469071015, isbn: 1469071010,
There's a reason they call it a convenience store- because it's convenient! When you have to pick up a gallon of milk, would you rather stop by a larg...
By Gildan Media and Blackstone Audio
ean: 9781469029818, isbn: 1469029812,
[Read by Don Hagen] Whether you're a manager, a business owner, an executive, or CEO, True Alignment is an essential resource that will help you compe...
By Audible Studios
A new data-driven approach to building customer relationships that fuel sustainable business growth. Igniting Customer Connections explores how organi...
By Berrett-Koehler Publishers
In an era of economic stress, rapid change, and social networking, customers are distracted, disgruntled, and harder to please than ever. Picky, fickl...