Login       My Wishlist
  My Cart
$0.00 / 0 items
 
Spring Brook Audio
The Best Audio Books on the Web
International Access
Global Shipping Options Available
  Our Catalog   Business & Money   Industries   Retailing

Marketing to the Social Web, Second Edition: How Digital Customer Communities Build Your Business


Marketing to the Social Web, Second Edition: How Digital Customer Communities Build Your Business by Audible Studios at Spring Brook Audio. Hurry! Limited time offer. Offer valid only while supplies last. Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Mark


Product Description & Reviews

Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion. Author and social media guru Larry Weber describes newly available tools and platforms, and shows you how to apply them to see immediate results and growth.Rather than broadcast messages to audiences, savvy marketers should encourage participation in social networks to which people want to belong, where dialogue with customers, and between customers, can flourish. Networking sites like MySpace, Facebook, and even Flickr are the perfect forums for this dialog, and this book explains how to tap into this new media.In addition to the tools and tactics that made Marketing to the Social Web a critical hit among marketers, this second edition includes three entirely new chapters that cover recent changes in the field. These new chapters describe how Facebook will monetize its business and one day surpass Google; how companies can measure the influence and effectiveness of their social media campaigns; and how marketing to mobile social media will grow into an effective practice in the near future.Marketing must reach out into new forms, media, and models. Marketing to the Social Web presents an exceptional opportunity to use these new tools and models to reach new markets, even in today's fragmented media environment.

Features & Highlights

Additional Information

Manufacturer:Audible Studios
Publisher:Audible Studios
Studio:Audible Studios

Marketing to the Social Web, Second Edition: How Digital Customer Communities Build Your Business by Audible Studios

Buy Now:
Marketing to the Social Web, Second Edition: How Digital Customer Communities Build Your Business

4.4 out of 5 stars with 296 reviews
Condition: New
Lead Time: 1 - 2 Business Days
Availability: In Stock
$11.95


Quantity:  

 


View More In Retailing.

 


Have questions about this item, or would like to inquire about a custom or bulk order?


If you have any questions about this product, contact us by completing and submitting the form below. If you are looking for a specif part number, please include it with your message.

First Name:
Last Name:
Email Address:
Your Message:

Related Best Sellers


Always On: Digital Brand Strategy in a Big Data World
By Gildan Media, LLC

Auctions: The MIT Press Essential Knowledge Series
By Gildan Media, LLC

The Third Screen: The Ultimate Guide to Mobile Marketing
By Nicholas Brealey Publishing

Affluenza: How Over-Consumption Is Killing Us - And How We Can Fight Back
By Audible Studios

How to Start a Business on eBay
By Entrepreneur Media, Inc.

The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and How It's Transforming the American Economy
By Tantor Media
mpn: new-20170302-c0016856,

Cheap: The High Cost of Discount Culture
By Brand: Tantor Media
ean: 9781400162796, isbn: 1400162793,

Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability
By Audible Studios

Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
By Audible Studios

Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing
By Brilliance Audio
ean: 9781501263903, isbn: 1501263900,



Privacy Policy / Terms of Service / Accessibility Statement
© 2019 - springbrookaudio.com. All Rights Reserved.