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Marken müssen bewusst Regeln brechen, um anders zu sein
4.2 out of 5 stars with 84 reviews
Dominic Multerer, 23, Marketingtalent, lebt das Thema Marke. Er berät große Unternehmen und KMUs bei strategischen und praktischen Fragen der Markenführung. Er ist mutig, direkt, bodenständig und gibt frische Impulse. In seinem Hörbuch beschreib...
The 11 Immutable Laws of Internet Branding
4.9 out of 5 stars with 199 reviews
The 11 Immutable Laws of Internet Branding is the definitive text for businesses eager to jump on the Internet expressway.
In the book you'll learn why:
The Internet can be a business or a medium for your brand, but not both.
Ultimate Marketing Mastery
By Motivational Press, Inc
4.8 out of 5 stars with 129 reviews
Master the tools strategies and principles provided by some of the worlds leading authorities on Marketing, Public Relations, Social Media and more. These are the tools and strategies that have been executed by small businesses and Fortune 500 compan...
Quantum NLP: From Personal to Global Transformation
4.3 out of 5 stars with 139 reviews
The wait is over. Humanity is going through a major learning curve on its path to maturity and we are already fully immersed in the adventure. Ideas that seemed impossible just five or 10 years ago, are today becoming a part of the mass consciousness...
The Arab World Unbound: Tapping into the Power of 350 Million Consumers
4.2 out of 5 stars with 75 reviews
An expert's guide to exploring business opportunities in the burgeoning Arab marketplace This groundbreaking book reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the ninth-largest...
Global Brand Power: Leveraging Branding for Long-Term Growth
4.6 out of 5 stars with 283 reviews
The branding bible for today's globalized world.
Today, brands have become even more important than the products they represent: Their stories travel with lightning speed through social media and the Internet and across countries and diverse cultur...
Success in Africa: CEO Insights from a Continent on the Rise
4.7 out of 5 stars with 117 reviews
In an era of slowing growth, Africa is home to a trillion-dollar, resource-rich economy, and six of the ten fastest growing markets in the world. Success in Africa introduces the ambitious CEOs who are building the continent. These stories of growth,...
What's Wrong with China
4.5 out of 5 stars with 127 reviews
What's Wrong with China is the widely anticipated follow-up to Paul Midler's Poorly Made in China, an expose of China manufacturing practices. Applying a wider lens in this account, he reveals many of the deep problems affecting Chinese society as a ...
The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value
By McGraw-Hill Education on Brilliance Audio
You Save: 44%
ean: 9781536695007, isbn: 1536695009,
4.0 out of 5 stars with 30 reviews
WHAT MAKES AN EFFECTIVE AND SUCCESSFUL MARKETING LEADER?The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketer...
The 22 Immutable Laws of Branding
4.0 out of 5 stars with 154 reviews
This marketing classic has been expanded to include new commentary and a bonus book: The 11 Immutable Laws of Internet Branding.
Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about som...
Adele - 21 "Easy Piano"
You Save: 38%
mpn: 307320, ean: 9781458413222, isbn: 1458413225,
4.6 out of 5 stars with 15 reviews
(Easy Piano Personality). Adele's sophomore CD 21 has enjoyed enormous critical acclaim, with reviewers lauding this British, multi-Grammy-winner's vocal performance and introspective songwriting. The Hal Leonard songbook matches the CD, with easy pi...
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