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Marketing - 800


Save on Marketing at Spring Brook Audio. Top brands include Audible Studios, FonoLibro Inc. (Audiolibros - Audio Libros), Brilliance Audio, Blackstone Audio, Inc., Simon & Schuster Audio, Hachette Audio, Last Word Audio, Penguin Audio, & Random House Audio. Hurry! Limited time offers. Offers valid only while supplies last.



The W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Reader: The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy
The W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Reader: The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy
In Stock
$25.95
The best of W. Chan Kim and Renée Mauborgne's articles on blue ocean strategy, all in one place. The seminal book Blue Ocean Strategy has sold over 3.6 million copies globally and is in print in 44 languages. But much of W. Chan Kim and Renée Mau...


El poder de la mercadotecnia audaz [The Power of Audacious Market Research]
El poder de la mercadotecnia audaz [The Power of Audacious Market Research]
In Stock
$11.95
FonoLibro se complace en presentar el audiolibro en español El poder de la mercadotecnia audaz de uno de los maestros de El Secreto y experto del comportamiento humano y la mercadotecnia, Joe Vitale. En este increíble programa, Joe Vitale revela l...


Spanning Silos: The New CMO Imperative
Spanning Silos: The New CMO Imperative
In Stock
$17.95
Powerful product, country, and functional silos are jeopardizing companies' marketing efforts. Because of silos, firms misallocate resources, send inconsistent messages to the marketplace, and fail to leverage scale economies and successes - all of w...


Guerrilla Marketing
Guerrilla Marketing
In Stock
$14.95
When Guerrilla Marketing was first published in the 1980s, Jay Levinson was the first person on the block with an innovative, take-no-prisoners approach to marketing for the small business owner. His philosophy helped launch a whole new way of think...


Rules to Break and Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism
Rules to Break and Laws to Follow: How Your Business Can Beat the Crisis of Short-Termism
In Stock
$17.95
Rule #1: The best measure of success for your business is current sales and profit.Rule # 2: With the right sales and marketing effort, you can always get more customers.Rule # 3: Company value is created by offering differentiated products and servi...


The New Elite: Inside the Minds of the Truly Wealthy
The New Elite: Inside the Minds of the Truly Wealthy
In Stock
$17.95
We are all fascinated by them - that enigmatic class of people often referred to as the rich. With all the emphasis on the rich and famous in America, it seems we would know everything about them. In reality, very few of us truly understand those who...


The Hook: How to Share Your Brand's Unique Story to Engage Customers, Boost Sales, and Achieve Heartfelt Success
The Hook: How to Share Your Brand's Unique Story to Engage Customers, Boost Sales, and Achieve Heartfelt Success
In Stock
$15.95
Corporations can no longer just worship the bottom line. Consumers and customers want to be associated with brands that align with their values. For business success today, your company needs to tell a compelling story that creates engagement, word-o...


How to Grow a Backbone: 10 Strategies for Gaining Power and Influence at Work
How to Grow a Backbone: 10 Strategies for Gaining Power and Influence at Work
In Stock
$11.95
To succeed in business today, you must be strong, smart, competitive, resilient, tenacious, and fearless. If you want to be heard at work, you must speak up. If you want to drive change, you need an action plan. If you want to keep your job in an inc...


Unleashing the Ideavirus
Unleashing the Ideavirus
In Stock
$10.95
Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that information can spread most effectively from customer to customer, rather than from business to customer. Godin c...


Microtrends: The Small Forces Behind Tomorrow's Big Changes
Microtrends: The Small Forces Behind Tomorrow's Big Changes
In Stock
$14.95
Mark Penn argues that the biggest trends in America are the Microtrends, the smaller trends that go unnoticed or ignored. With years of experience as one of world's most highly regarded pollsters, Penn identifies the new microtrends sweeping the worl...


Comic-Con and the Business of Pop Culture: What the World's Wildest Trade Show Can Tell Us About the Future of Entertainment
Comic-Con and the Business of Pop Culture: What the World's Wildest Trade Show Can Tell Us About the Future of Entertainment
In Stock
$19.95
Welcome to Comic-Con: where the future of pop culture comes to life. Every summer more than 130,000 comic fans, gamers, cosplay enthusiasts, and nerds of all stripes descend on San Diego to mingle with the top entertainment celebrities and creative-i...


Think Simple: How Smart Leaders Defeat Complexity
Think Simple: How Smart Leaders Defeat Complexity
In Stock
$20.95
Simplicity is arguably the most potent weapon in business - attracting customers, motivating employees, helping companies to outthink competitors, and creating new efficiencies. Yet rarely is it as simple as it looks. Ken Segall's first book, Insan...


Differentiate or Die
Differentiate or Die
In Stock
$11.95
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Tr...


Networking with Millionaires.and Their Advisors
Networking with Millionaires.and Their Advisors
In Stock
$15.95
In The Millionaire Next Door, Tom Stanely identified the millionaires around you. In the Millionaire Mind, he told you how they think. Now, he tells you how to get their business. NETWORKING WITH MILLIONAIRES The affluent market segment is growing ...


Buying In: The Secret Dialogue Between What We Buy and Who We Are
Buying In: The Secret Dialogue Between What We Buy and Who We Are
In Stock
$11.95
Marketing executives and consumer advocates alike predict a future of brand-proof consumers, armed with technology and a sophisticated understanding of marketing techniques, who can effectively tune out ad campaigns. But as Rob Walker demonstrates, t...


The Power of Why: Breaking Out in a Competitive Marketplace
The Power of Why: Breaking Out in a Competitive Marketplace
In Stock
$17.95
Does your competitor always get the sale, even though your products and service are just as good - if not better? Why are some companies' once-trusted brands now deemed worthless? Do you have to continually sell to your existing customers as though t...


Permission Marketing
Permission Marketing
In Stock
$10.95
The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing" -- the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the ...


Treasure Hunt: Inside the Mind of the New Consumer
Treasure Hunt: Inside the Mind of the New Consumer
In Stock
$17.95
A BMW in a Costco parking lot? A working class family with a 50-inch plasma TV? What's going on in the mind of the new consumer? Today's consumers can seem impossible to understand, and even harder to please. For instance, the average mall shopper w...


Unthinking: The Surprising Forces Behind What We Buy
Unthinking: The Surprising Forces Behind What We Buy
In Stock
$14.95
What do Howard Hughes and 50 Cent have in common, and what do they tell us about Americans and our desires? Why did Sean Connery stop wearing a toupee, and what does this tell us about American customers for any product? What one thing did the Beatle...


The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior
The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior
In Stock
$20.95
A leading behavioral economist shows how businesses can improve consumer thinking and decision making on screens.  The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every ...



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