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The Broadcast Century: A Biography of American Broadcasting
sku: 903893832, ean: 9780240800462, isbn: 024080046X,
A uniquely engaging, vibrant chronicle of the development of electronic media and its vital, interdependent role within our society. The book brings to life the events, people, programmes and companies that made broadcasting a primary form ofcommunic...
Radio Programming: Tactics and Strategy (Broadcasting & Cable Series)
You Save: 26%
ean: 9780240802343, isbn: 0240802349,
4.4 out of 5 stars with 32 reviews
A practical handbook for programming directors, this guide focuses on achieving specific objectives in today's modern, competitive environment. Radio Programming is designed to convey underlying principles and to assist the programmer in accomplishin...
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